Fashion Brand Marketing Dissertation - THD1193

Assessment 1: Written assignment (coursework)

A formative assessment and feedback session will be included prior to submission of the summative assessment.

Written Assignment

Assessment 1: Dissertation/Thesis/Design Thesis (Written)

Dissertation

<p>This module will enable you to thoroughly research a specific aspect of fashion brand marketing to a high degree of specialisation. You will select your own area of research which, once approved, will be carried out using the creative research methodologies and academic study skills introduced earlier in your course. The chosen investigation may complement concurrent project work or allow you to develop relevant but previously unexplored areas of personal interest. The topic chosen may also reflect specific aspirations and career orientations.</p>

School of Arts and Humanities

<p><a href="http://library.hud.ac.uk/my/THD1191">http://library.hud.ac.uk/my/THD1193</a></p>

Fashion Design

THD1193 - Fashion Brand Marketing Dissertation

Fashion Brand Marketing Dissertation

be able to critically analyse and evaluate the results of the research and present the background, findings and discussion of the research in a professional format appropriate to your specialism.

be able to demonstrate a systematic understanding of key aspects of fashion brand marketing through a critical examination of current issues and contexts affecting fashion and the fashion industries.

be able to identify a suitable topic to research, make use of scholarly secondary sources and original primary sources to develop an appropriate research design.

be able to make informed connections between complex areas of knowledge in the fashion industries, through a planned process of critical enquiry.

be able to apply research methods and techniques to implement an appropriate research design.

be able to synthesise information from appropriate sources to establish a critical framework to support your professional practice in Fashion Brand Marketing.