Please note
This document only provides information for the academic year selected and does not form part of the student contract
School:
School of Arts and Humanities
Credit Rating:
20
Level (including FHEQ):
I (FHEQ Level 5)
Graded or Non Graded:
Graded
Version Valid From:
2023-08-03
Module Leader:
Jenny Gibson
Version Number
2023.02
Learning Methods
Practical Classes and Demonstrations
Guided Independent Study
Requirements
Recommended Prior Study
Synopsis
This module analyses the diversity and complexity of the magazine market and considers how magazines are designed and produced. You will examine the economics, costs, techniques and organisation of magazine design and production and investigate the nature of the publishing industry. The module also looks at the market for new … For more content click the Read More button below.
Learning Strategy
The module is delivered through weekly practical classes. In the first term these are two hours long and include lecture content, providing knowledge and understanding of the magazine industry, including through contact with practitioners. Students investigate the basis and nature of good practice from which assessments are used to develop … For more content click the Read More button below.
Students’ learning will be supported using the University’s VLE which will contain information about the module including relevant course documentation and supporting materials.
Outline Syllabus
Students will engage with a broad range of theories and topics including, but not necessarily limited to:
The magazine publishing industryMagazine content, design, style and readershipThe relationship between advertising and editorialThe processes, techniques and economics of print and digital productionDesign skills in publishing softwareIdentifying markets for journalistic products in relation … For more content click the Read More button below.
Learning Outcomes
On successful completion of this module students will
1.
be able to assess the nature of design for magazine publication.
2.
be able to recognise the economics and practices of magazine design and production.
3.
be able to recognise the nature of organisation and ownership within the magazine publishing industry.
4.
be able to evaluate market analysis, readership and advertising patterns.
5.
be able to employ design skills to create magazine materials.
6.
be able to demonstrate enterprise skills in the planning and costing of a magazine business.
7.
will be able to originate and present a proposal for a new publication.
8.
be able to express ideas cogently and coherently in writing and in presentation.
Formative Assessment
Assessment 1: Project work
Summative Assessment
Assessment 1: Project Work
Assessment 2: Project Work
Assessment Criteria
This module will be graded in line with University regulations. The assessment criteria will be those used by the Media, Journalism, Film and Drama subject area, designed in accordance with the appropriate benchmark document and made available to students in module handbooks and on assessment briefs.
This module will specifically … For more content click the Read More button below.