Fashion Practice - TFD1183

Assessment 1: Written assignment (coursework)

A formative assessment and feedback session will be included for each piece of work prior to submission of the summative assessment.

Written Assignment

Assessment 1: Portfolio

You will be required to submit a portfolio of individual and/or group projects cumulatively comprising 9,000 words or equivalent.  Although some assignments within the portfolio may demand group work, you will be given an individual mark for each assignment.

Portfolio

This module aims to introduce you to foundation knowledge and skills relevant to your professional practice within the global fashion industry.  It will cover the fundamentals of the theory and practical application of buying management, brand marketing and creative direction within contemporary fashion organisations.  Fashion organisations and the fashion industry will be viewed and examined from the perspectives of international consumers, manufacturers and retailers.
The module will examine the diverse and dynamic nature of processes and activities within the fashion industry how they are managed within fashion businesses.  These will be contextualised and made relevant to your named degree pathway.  In particular, students will be introduced to and encouraged to engage with the practice of fashion buying management, fashion brand marketing and fashion creative direction, for example including:
<ul><li>An introduction to Product Lifecycle Management (PLM) applications within the fashion industry.</li><li>The fundamentals of marketing and promotional techniques as applied by fashion brands.</li><li>An introduction to creative decision making processes and techniques in fashion communication.</li><li>The fundamentals of management processes in fashion organisations.</li></ul>
Careful consideration of the sustainability of resources and practices, and their ethical implications will be encouraged.  Taught content will be placed in an international context and will compliment and encourage your professional and personal development. 
A constructive and forward-looking ethos underpins the module. In particular, students will be encouraged to collaborate with each other, share knowledge, expertise and practice in a learning environment that wherever possible will simulate the experience of fashion industry professionals.

School of Arts and Humanities

<a href="http://library.hud.ac.uk/my/TID1127">http://library.hud.ac.uk/my/TFD1183</a>

Fashion Design

TFD1183 - Fashion Practice

Fashion Practice

be able to demonstrate an understanding of commercial and creative processes and practices within the global fashion industry.  

be able to plan effective research and appropriately analyse information relevant to the fashion industry. 

be able to understand factors that impact on fashion organisations and their professional practice.

be able to communicate ideas and information professionally and with innovation. 

be able to distinguish the different strategies and practices adopted by fashion organisations. 

be able to explain the importance and relevance of the external factors that impact upon the development of fashion product ranges, and their communication within markets. 