Business Data Analytics

Please note

This document only provides information for the academic year selected and does not form part of the student contract

Awarding Institution

University of Huddersfield

Final Award

BSc(Hons) Bachelor of Science with Honours

Teaching Institution

University of Huddersfield

School

Huddersfield Business School

Department

Logistics, Marketing, Hospitality and Analytics

Subject Benchmark Statement

UG Business and Management (2019)

Date of Programme Specification Approval

2023-07-12

Version Number

2022.01

Educational Aims of the Course

This degree programme is designed specifically to equip students with the skills and knowledge to be able to “access, understand and communicate” insights from data in a business environment. This approach will draw on an interdisciplinary approach which will draw on existing expertise at the University in terms of Computing, … For more content click the Read More button below. This programme is designed to develop both students’ hard and soft skills − hard skills in terms of programming and use of software – and soft skills in terms of the commercialisation of designed innovation. Students will learn to operate in the spaces between the IT and business disciplines and obtain the skills to both innovate in the new economy and commercialize those innovations. A key distinctive element of the programme will be preparing students to work in challenging boundary spanning roles within and between sectors and industries. Students completing the course will possess the capacity to absorb and re-combine knowledge from different disciplines and innovate for the advantage of their firms and organisations. The aims of the BSc (Hons) Business Data Analytics course are to: offer an interdisciplinary education at degree level based on the teaching and research strengths of well-established and successful teams in the fields of business, computing and economics; enable students to master the core subject knowledge in the study of data analytics in the broader context of a business environment; enable students to use cutting edge industry-recognised analytic and computing skills to implement, understand and model data for decisions; enable students to become professionally and ethically responsible in maintaining and managing data analytics in a strategic business environment; provide a learning experience in those key areas of data analytics, management, economics and computing relevant to the performance and development of organisations in the 21st century.

This programme is designed to develop both students’ hard and soft skills − hard skills in terms of programming and use of software – and soft skills in terms of the commercialisation of designed innovation. Students will learn to operate in the spaces between the IT and business disciplines and obtain the skills to both innovate in the new economy and commercialize those innovations. A key distinctive element of the programme will be preparing students to work in challenging boundary spanning roles within and between sectors and industries. Students completing the course will possess the capacity to absorb and re-combine knowledge from different disciplines and innovate for the advantage of their firms and organisations.

The aims of the BSc (Hons) Business Data Analytics course are to:

offer an interdisciplinary education at degree level based on the teaching and research strengths of well-established and successful teams in the fields of business, computing and economics;
enable students to master the core subject knowledge in the study of data analytics in the broader context of a business environment;
enable students to use cutting edge industry-recognised analytic and computing skills to implement, understand and model data for decisions;
enable students to become professionally and ethically responsible in maintaining and managing data analytics in a strategic business environment;
provide a learning experience in those key areas of data analytics, management, economics and computing relevant to the performance and development of organisations in the 21st century.

Course Offering(s)

Full Time

Full Time - September

Sandwich Year Out

Sandwich Year Out - September

Learning Outcomes

On successful completion you will be able to:

Theory, concepts and methods relevant to business data analytics

Appropriate software applications within business analytics

The social and ethical principles in the collection and use of business data

Demonstrate principles of ethics, sustainability and responsibility to inform professional practice in the collection, use and storage of business data analytics.

Apply practical analytical solutions to business problems

Collate and synthesise data from a variety of sources for informed decision making

Evaluate theory, concepts and methods relevant to business data analytics

Possess skills in alignment with business needs in the field of business data analytics.

Critically identify and propose solutions in accordance with principles of ethics, sustainability and responsibility in the management, application and implementation of business data analytics for decision making.

10.

Conceptual and critical thinking, analysis, synthesis and evaluation.

11.

Articulating and effectively explaining analytical data

12.

Communicate information effectively orally.

13.

Communicate information effectively in writing.

Course Structure

Foundation Level

Intermediate Level

Intermediate Core

Intermediate Optional

Sandwich Year Out

Honours Level

Honours Core

Honours Optional

Interim Award

Bachelor of Science

Certificate of Higher Education

Diploma of Higher Education

Teaching, Learning and Assessment

An induction programme will be held at the beginning of the course to orientate the students towards studying in an HE context. Students will be exposed to a range of teaching and learning and assessment approaches, combined in ways thought to be most appropriate by the subject specialists delivering the … For more content click the Read More button below. Formative assessment will be provided in all modules, as appropriate to the subject matter, to allow students to receive tutor feedback on their work before formal summative assessment takes place. Details of module assessment are provided in the module specification documents available on the School’s Module Guide on the University’s Intranet site. http://halo.hud.ac.uk/moduleguides/ Assessment methods will include: seen and unseen examinations, in-class tests, MCQs, portfolio exercises, individual assignments, reports, verbal presentations, group projects, computer-based assessment, database creation, case studies. Personal Development Planning (PDP) is integrated into the course. Learning Development components are embedded in core modules within the course, with additional support from the Academic Librarian. Full use is made of the University’s Careers and Employment Services to support students’ career-related development. The PDP process will be supported via the personal tutor system. PDP will be particularly highlighted in the ASPIRE modules in year 1, year 2 and the final year. The course is delivered on-campus and students are expected to attend the taught delivery sessions (largely classroom/library based). The course requires substantial reading of academic materials (e.g. journal articles, books etc.). Students are typically required to make an oral contribution to in-class discussion and prepare written work. Students who require additional support will be considered on an individual basis and the School will make reasonable adjustment to accommodate individual needs depending on their assessment with the University wellbeing and disabilities services.

An induction programme will be held at the beginning of the course to orientate the students towards studying in an HE context.

Students will be exposed to a range of teaching and learning and assessment approaches, combined in ways thought to be most appropriate by the subject specialists delivering the modules to achieve the outcomes specified in Section 12. These will include, for example, lectures, seminars, tutorials, workshops, computer-aided learning packages, case study analysis and directed study. Use will be made of the University’s VLE and other e-learning methods where appropriate. Students will have the opportunity to develop their IT skills through the use of specialist software packages and languages, such as Tableau, Power Bi, R, SAS, Excel, MySQL.

Formative assessment will be provided in all modules, as appropriate to the subject matter, to allow students to receive tutor feedback on their work before formal summative assessment takes place.

Details of module assessment are provided in the module specification documents available on the School’s Module Guide on the University’s Intranet site. http://halo.hud.ac.uk/moduleguides/ Assessment methods will include: seen and unseen examinations, in-class tests, MCQs, portfolio exercises, individual assignments, reports, verbal presentations, group projects, computer-based assessment, database creation, case studies.

Personal Development Planning (PDP) is integrated into the course. Learning Development components are embedded in core modules within the course, with additional support from the Academic Librarian. Full use is made of the University’s Careers and Employment Services to support students’ career-related development. The PDP process will be supported via the personal tutor system. PDP will be particularly highlighted in the ASPIRE modules in year 1, year 2 and the final year.

The course is delivered on-campus and students are expected to attend the taught delivery sessions (largely classroom/library based). The course requires substantial reading of academic materials (e.g. journal articles, books etc.). Students are typically required to make an oral contribution to in-class discussion and prepare written work.

Students who require additional support will be considered on an individual basis and the School will make reasonable adjustment to accommodate individual needs depending on their assessment with the University wellbeing and disabilities services.

Study Plans

Support for Students and their Learning

In addition to the personal tutor for pastoral and academic , the course leader is also available for academic support, as are seminar tutors and module leaders. All members of staff have clearly advertised office hours when students are encouraged to seek any help they need.

There is an induction programme which introduces students to staff and services within the University, including the Learning Development Team.

Students who take a placement year are supported by our award winning placement team in the Business School. During the placement year students will maintain contact with and be supported by their PATS mentor and the course leader.

Details of academic and personal support within the School and University are listed in the student handbook

Criteria for Admission

The University’s policy for Admissions is outlined in Section 1 of the Regulations for taught students - University of Huddersfield

Direct entry onto the second or final year of the programme would be possible for suitably qualified applicants. In such cases, the University’s standard regulations and processes for accreditation of prior learning (APL) will apply.

Specific entry requirements will be reviewed annually. Students should consult the UCAS website for current requirements (ucas.ac.uk).
Mature students are considered on an individual basis
Candidates from other countries are expected to offer qualifications equivalent to the UK entry points on the UCAS tariff

Overseas applicants will be required to demonstrate proficiency in English prescribed by the standard University requirements. These are IELTS 6.0 with no lower than 5.5 in any single component, and a minimum score of 6.0 in writing.

Methods for evaluating and improving the quality and standards of teaching and learning

Quality assurance procedures at school level include:

Course and module evaluation
Questionnaires
Regular student panels
Student representation on committees

Please note

University awards are regulated by the Regulations for Awards (Taught Courses) on the University website.

Quick links to the Regulations for Taught Students, procedures and forms can be accessed on the University website.

Indicators of Quality and Standards

Full details of the methods of evaluating and improving the quality and standards of learning and teaching can be found in the University of Huddersfield’s Quality Assurance Procedures for Taught Courses handbook:

http://www.hud.ac.uk/registry/regulationsandpolicies/qa/

Further information about the University of Huddersfield can be found on the website: www.hud.ac.uk.

Course and Module Catalogue